Privacy Policy

Effective date: 9 September 2026

Move With Myow respects your privacy and is committed to handling personal data responsibly and in accordance with Singapore’s Personal Data Protection Act 2012 (“PDPA”).

This Privacy Policy explains how Move With Myow may collect, use, disclose, store and protect your personal data when you visit our website, submit an enquiry, communicate with us or use our services.

1. Personal Data We Collect

Depending on how you interact with us, we may collect:

  • Your name

  • Email address

  • Telephone number

  • Preferred session times

  • Information contained in your enquiries or messages

  • Information you voluntarily provide about your movement goals, pregnancy, injuries, health conditions or other matters relevant to planning a Pilates session

  • Records relating to bookings, attendance, payments and services provided

  • Technical information such as your IP address, browser type, device information and website activity collected through cookies and analytics tools

Please provide only information that is reasonably necessary for us to respond to your enquiry or provide our services.

2. How We Collect Personal Data

We may collect personal data when you:

  • Submit a form on our website

  • Submit a Google Ads lead form

  • Contact us through WhatsApp, email, telephone or social media

  • Book, attend or make payment for a session

  • Provide information during a consultation or Pilates session

  • Interact with our website, advertisements or online content

We may also receive personal data from platforms and service providers that you use to contact or transact with us.

3. Purposes for Collection, Use and Disclosure

We may collect, use or disclose your personal data for purposes including:

  • Responding to enquiries

  • Discussing your goals and session suitability

  • Arranging and managing trials, bookings and Pilates sessions

  • Tailoring sessions to your disclosed needs, goals and circumstances

  • Processing payments and maintaining business records

  • Communicating about scheduling, cancellations, service updates and administrative matters

  • Managing client relationships and providing customer support

  • Improving our website, advertising, services and customer experience

  • Measuring website and advertising performance

  • Complying with legal, regulatory, accounting or business requirements

  • Protecting the safety, rights and interests of our clients, business and service providers

We will not use your personal data for purposes that are materially different from those notified to you unless we obtain your consent or the use is otherwise permitted or required by law.

4. Marketing Communications

We may send promotional or marketing communications only where we have your consent or are otherwise permitted to do so under applicable law.

You may withdraw your consent to receive marketing communications at any time by contacting us or using any unsubscribe option provided. You may still receive non-marketing communications relating to enquiries, bookings, payments or sessions.

5. Cookies and Analytics

Our website may use cookies and similar technologies to operate properly, understand website usage and measure the effectiveness of our advertising.

Third-party services such as Squarespace, Google Analytics and Google Ads may collect technical and usage information in accordance with their respective privacy policies.

You may manage cookies through your browser settings and any cookie controls available on our website. Disabling certain cookies may affect how parts of the website function.

6. Disclosure to Third Parties

We may disclose personal data to service providers where reasonably necessary for the purposes described in this policy. These may include:

  • Website hosting and form providers

  • Analytics and advertising providers

  • Email, messaging and communications platforms

  • Booking, payment and administrative service providers

  • Professional advisers or government authorities where required by law

We do not sell or rent your personal data.

Service providers may process personal data only for the relevant services they provide, subject to their applicable terms, privacy policies and data-protection obligations.

7. Overseas Transfers

Some service providers may store or process personal data outside Singapore. Where personal data is transferred overseas, we will take reasonable steps to ensure that it receives a standard of protection comparable to that required under the PDPA.

8. Protection of Personal Data

We take reasonable administrative, technical and physical measures to protect personal data against unauthorised access, collection, use, disclosure, copying, modification, loss, disposal or similar risks.

However, no method of electronic transmission or storage is completely secure. You should take appropriate care when sending personal or health-related information electronically.

9. Retention of Personal Data

We retain personal data only for as long as reasonably necessary to fulfil the purposes for which it was collected, meet legitimate business or legal requirements, and resolve any disputes.

When personal data is no longer required, we will take reasonable steps to securely delete, anonymise or dispose of it.

10. Access and Correction

You may contact us to request access to personal data we hold about you or to request correction of inaccurate or incomplete personal data.

We may need to verify your identity before processing a request. Requests will be handled in accordance with the PDPA, including any applicable exceptions. A reasonable fee may apply to an access request where permitted by law, and you will be informed of the fee in advance.

11. Withdrawal of Consent

You may withdraw your consent to our continued collection, use or disclosure of your personal data by contacting us.

We will inform you of any likely consequences of withdrawal and process your request within a reasonable time. Withdrawal may affect our ability to respond to your enquiry, arrange sessions or provide certain services.

Withdrawal does not affect personal data that we are permitted or required to retain, use or disclose under applicable law.

12. Third-Party Links

Our website may contain links to third-party websites or services. Move With Myow is not responsible for the content, security or privacy practices of those third parties. You should review their privacy policies before providing personal data.

13. Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in our services, practices or legal obligations. The updated policy will be published on this page with a revised effective date.

Your continued use of our website or services after an update constitutes acknowledgement of the revised policy, to the extent permitted by law.

14. Data Protection Contact

For questions, feedback, access or correction requests, withdrawal of consent, or concerns regarding your personal data, please contact:

Data Protection Contact: Michelle Yow-Davidson
Business: Move With Myow
Email: yowmichelle@gmail.com

Please include sufficient details for us to understand and respond to your request.